Battle of the Work from Home Video Chats

As working from home and social distancing become the new normal, we’ve gotten very familiar with Zoom video conferencing as the new way to hold meetings. You can video chat with your team from wherever you choose, host web conferences and distance learning classes,...

Cities Have Messaging Funnels Too

One of the main responsibilities municipalties have is to provide clear, direct messaging for their residents. However, in a crisis, the standard protocols for communication can get blurry. How much information is too much? Too little? How quickly should it be...

Influencer Marketing – How Can Data Help?

Using actual data to measure marketing efforts is a must! To be honest, this is the very reason why digital media has become the preferred method of distribution. Now, don’t misunderstand us, word of mouth is still THE BEST form of marketing out there, however,...